高职学生微创业现状调查与分析——以常州高职教育园区五所学校为例

Investigation and Analysis of Students' Micro Entrepreneurship in Higher Vocational Colleges:Taking Five Colleges in Changzhou Higher Vocational Education Park as an Example

微创业是一种新型的创业模式,具有投资少、易操作、时间灵活等特点,成为很多大学生尝试创业的首选。在对常州五所高职院校学生微创业现状的调查中发现,高职学生创业热情高,但理性认知不足;多选择低风险领域进行创业,但与专业结合不密切;自主创业项目生存周期短,大都处于较低盈利水平。因此,应从个人——学校——政府三方面共同着手,促进高职学生微创业的发展。

Entrepreneurship,a kind of new business model,featuring low cost,quick result and flexible time becomes the first selection for many college students who are trying to start a business. The investigation of five higher vocational colleges in Changzhou shows that students have enthusiasm for entrepreneurship,but lack of rational cognition. Most students choose fields with low risk,which are not closely combined with their majors. The life cycles of these entrepreneurship projects are short,with low profitability. Therefore,it is necessary to promote the development of micro entrepreneurship from aspects of individuals,colleges and government.