移动医疗APP产业发展典型风险及规避探讨

Discussion on the Typical Risks and Risk Avoiding for the Development of Mobile Medical Application

目的:认清移动医疗产业投资现状,帮助投资者与创业者把控投资风险,科学理性投资,实现产业的长久稳定发展。方法:检索中国知网与中文期刊网中涉及移动医疗产业投资风险的相关文献。结果:移动医疗APP盈利状况、市场接受度、利益分配纠纷、知识产权保护、政策的壁垒和非预期性变动五个方面存在产业投资风险。结论:移动医疗产业投资风险需要政府部门、医疗机构与医护人员、投资者、创业者多方共同努力进行规避。

Objective： To realize mobile medical industry investment situation, help investors and entrepreneurs to control investment risk, scientifically and rationally invest and realize the long-time stable development of the industry. Methods： Related literatures about mobile medical industry investment risks in China hownet and Chinese journal net were retrieved. Results： The industry investment risks exited on the profitability, market acceptance, interest allocation disputes, intellectual property protection, policy barriers and unexpected changes. Conclusion： Mobile medical industry investment risks required government departments, medical institutions, medical workers, investors and entrepreneurs make multilateral efforts to avoid.