产业化和遗产化背景下的西南民族民间文化发展——以2014年度发展状况作为研究中心

The 2014 Development of Ethnic Folk Culture in Southwest China in the Contexts of Industrialization and Heritagization

在产业化和遗产化背景下,西南民族民间文化日益成为促进当地社会经济发展、提升民族文化品牌、宣传中国对外形象、实践社会主义的核心价值的重要力量。2014年,西南民族民间文化的发展在遗产化传承、产业品牌的打造与创新、文化遗产的数字化保护等方面取得了很好的成绩,但也存在一些令人堪忧的问题。发展西南民族文化产业,必须尊重文化持有者的选择权,维护其"本真性"与"独特性",维持当地文化的多样性。

The ethnic folk culture in Southwest China is increasingly becoming an important force to promote local social and economic development,enhance national cultural brand,publicize the image of China and practice socialist core values in the backgrounds of industrialization and heritagization. In 2014 the Southwest folk cultures have made great achievements in cultural industry,brand building and innovation,digitization of cultural heritage protection and other aspects. But there are some worrying questions. To develop Southwest ethnic culture industry,we must respect the choice of the right holders,maintain its ＂ authenticity＂ and ＂ uniqueness＂ and sustain local cultural diversity.