基于中国婚喜文化传承的设计思考

Design thinking based on inheriting Chinese marriage culture

为了创新性地继承和传播中国婚喜文化,对中国婚喜文化的内涵与视觉表现进行了创新设计思考.在此基础上讨论了当今婚喜产品的设计思路与方法,包括婚喜产品设计中应融入中国传统文化,并且符合现代消费心理;应采取情感化设计,使婚喜文化与艺术化、科技化、时尚化相融合;应遵循绿色环保理念,引导年轻人的绿色消费观念;婚喜文化应与当代科技结合等.

In order to inherit and develop Chinese marriage culture innovatively, this paper carries out innovative design thinking on connotation and visual expression of Chinese marriage culture. Based on that, it discusses the design thought and methods of current marriage products, which include that Chi- nese traditional culture should be put into marriage product design and be made to be accorded with modern consumer psychology, emotionalized design should be adopted to merge marriage culture into artistry, technicalization and fashionization, environmental protection concept should be followed to guide young people~ s green consumption idea, and marriage culture should be combined with modern technology.