摘要
为了更好地研究微信公众平台在江西电力营销供电服务中的应用,文章通过梳理国网江西省电力公司微信公众平台的设计方案、关键技术点和实施效果,总结了平台建设的关键技术及实施经验。江西电力应用微信公众平台实现了供电服务模式和供电服务业务的创新,全面提升了江西电力营销供电服务的品牌价值和客户满意度,对其他单位微信公众平台建设具有很好的参考价值。
To improve Jiangxi electric power marketing service quality, the WeChat public platform is applied in State Grid Jiangxi Electric Power Company. This paper presents the design scheme of WeChat public platform system, key technologies and the implementation effects, and summarizes the key technologies and the experiences of platform implementation in the construction. The WeChat platform had realized the innovation of Jiangxi electric power supply service mode and the power supply service, and had comprehensively enhanced the brand value and customer satisfaction of Jiangxi electric power marketing supply service. It has a good reference value for WeChat public platform construction in other units.
出处
《电力信息与通信技术》
2016年第6期79-84,共6页
Electric Power Information and Communication Technology
关键词
微信公众平台
电力企业
营销供电服务
WeChat public platform
electric power enterprise
marketing power supply service
