“微空间”中我国主流意识形态话语权重构

The Reconstruction of China's Mainstream Ideology Discourse Power in the “Micro Space”

"微空间"是信息时代新兴的话语场域,话语生产的平民化、话语传播的交互化、话语内容的碎片化、话语效果的裂变化等解构着传统的话语体系。使得社会主义意识形态话语权面临着众多新的挑战,意识形态话语的控制力、影响力、凝聚力和引导力都受到不同程度的影响。社会主义意识形态工作者必须正视这些变化,坚守微话语导向,实现向微表达的转换,增加微话语认同,净化微话语空间,从而实现意识形态话语体系重构,牢牢把握"微空间"的意识形态话语权。

＂Micro space＂ is a new field of discourse in the information age, the popularization of discourse production, the interaction of discourse communication, the fragmentation of discourse content, the change of discourse effect and so on,these laws are deconstrueting the traditional discourse system, socialist ideology discourse is facing many new challenges, the ideological discourse control, influence, cohesion and dominance are subject to different level influence. Socialist ideological workers must face up to these changes, Stick to the micro discourse oriented, realize the transition to micro expression, increase the micro discourse identity, purify micro discourse space, in order to achieve ideological discourse system reconstruction, firmly grasp the ideological discourse of the micro space.