生态观念对现代包装设计的影响

Effect of Ecological Concepts of Modern Packaging Design

随着人类以商品消费为表征的现代物质文明的高速发展,包装作为商品消费的特殊组成部分,已经越来越多的成为了当今世界探讨人与环境问题的热点话题。在现代包装设计领域,生态观念的介入对其产生了深远影响。本文紧紧围绕生态观念对现代包装设计的影响问题展开讨论,拟从生态观念对现代包装设计的理念、材料、造型与结构、视觉传达等几个方面分别进行阐释,以期引发对在生态观念影响下的未来包装设计问题的思考。

With the human consumption goods as the characterization of modern material civilization, the rapid development of packaging as a special part of the goods, has been more and more become the hot topic of people and environment problems in the world. In the field of modern packaging design, the concept of ecological intervention has a profound influence on it. In this paper, centering on the influence of the ecological concept of modern packaging design issues to discuss, from the concept of ecological ideas in modern packaging design, material, shape and structure, illustrates the visual communication aspects respectively, so as to lead to in the future packaging design under the influence of the concept of ecological thinking of the problem.