摘要
基于扎根理论探索大学生手机使用心理的维度,大学生对于手机使用心理的结构有着不同的看法,本研究运用个人深度访谈和焦点小组访谈的方式,提炼出于手机使用心理的维度构成,即:有用性、易用性、依赖性、可控性、掩蔽性、使用体验,并揭示了维度之间的相互关系,提出了优化手机使用心理的方法。
This research is to explore college students 'cell phone use psychological dimensions based on the grounded theory. College students hold different opinions to the structure of the undergraduates for cell phone using.This study refines out the psychological dimensions mobile phone use: perceived usefulness,ease of use,dependence,controllable,masking,experience with the methods of individual in- depth interviews and focus group interviews,reveals the mutual relationship between dimensions,puts forward the optimizaiton methods for mobile phone use psychology.
出处
《内蒙古财经大学学报》
2016年第4期87-90,共4页
Journal of Inner Mongolia University of Finance and Economics
关键词
扎根理论
手机使用
心理维度
grounded theory
cell phone use
psychological dimensions