高校朋辈榜样思想政治教育有效性研究——基于杭州市九所高校大学生的调查分析

The Effectiveness of Peer Model Approach in Ideological and Political Education:A Survey of Students from Nine Universities in Hangzhou

大学生易受同辈群体影响,面对社会价值取向多元化与个体性突出的时代特点,朋辈榜样教育依然是高校思想政治教育的有效形式和重要方法。朋辈榜样教育活动的效果与过程紧密相关,作者从教育过程与教育效果的关系角度,对杭州市九所高校1064名大学生进行了问卷调查。研究发现:高校朋辈榜样教育过程因素对教育效果因素有显著正向影响,但教育过程中的不同内容对教育结果的影响程度不同;宣传手段对朋辈榜样思想政治教育结果有重要影响,尤其是新媒体手段需引起教育者的重视。进而提出了三个方面的对策建议:重视朋辈榜样教育的过程有效性,显性与隐性宣传方式并用,加强对朋辈榜样教育效果的追踪与评估。

College students are easily influenced by their peer groups. In a society featured by diversification of value orientations and individual characteristics, peer model education is still an effective and important approach in ideological and political education. The effect is closely related with the process in peer model education. From the perspective of the relationship between the process of education and the effect of education, the authors conduct a questionnaire survey among 1064 college students in Hangzhou. It is found that the factors concerning the process of college peer model education have significant positive influences on the factors concerning the educational effect, with levels of influence varied between different aspects of educational process. Meanwhile, the propaganda media exerts great influences on the effectiveness of peer model approach in ideological and political education. In particular, new media deserves special attention. The study puts forward suggestions from the following three perspectives： attaching importance to the process effectiveness of peer education, combining explicit and implicit propaganda methods, and improving the tracking and evaluation system of educational outcomes.