摘要
日本是全球第三大电子商务市场,其发展起步晚、速度快、市场成熟度高,其发展状况和趋势对世界市场,尤其是邻近的中国市场都会产生重要影响。文章总结了日本电商发展的现状,分析了其发展特点和影响因素,总结了日本电子商务发展的经验教训。可以对日本电子商务的发展状况有更深一步的理解,为中国电子商务发展提供一点参考。
As the third largest market in the world, the development of Japan＇s e-commerce started late but with high speed and maturity. Its development status and trend is of significance for the world market, especially for the neighboring Chinese market. The paper summarizes the current situation of Japan＇s e- commerce development, analyzes its development characteristics and influence factors, finally summarizes its development experience and lessons. This paper makes the readers have a better understanding on the development of Japan＇s e-commerce and get some references for China＇s e-commerce development.
出处
《日本问题研究》
CSSCI
2016年第4期1-10,共10页
Japanese Research
关键词
日本
电子商务发展
特点
影响因素
Japan
e-commerce development
characteristic
influence factor
