基于语义约束的产品形态群化设计

Product Form Grouping Design Based on Semantic Constraint

目的小产品设计领域,保证同一或相似功能、众多形态的多样化设计,以及保证产品语义形象的统一性和递归性,解决以上开放与约束之间的冲突是研究的目的。方法首先,基于消费者对功能相似小产品的多样化需求,提出了产品形态群化的概念,进而对其设计方法进行研究,建立了基于语义约束的产品形态群化设计模型;其次,分析了从语义解构到语义输出的完整过程,并建立了设计分析的漏斗模型、语义分解有向图模型及特征群化维恩图模型;最后,以承德避暑山庄旅游纪念品为例,验证该方法的有效性。结论该方法解决了小产品衍生设计中形态特征和用户需求的语义匹配问题,并以实例验证了方法的可行性。

In the field of small products design, there is conflict between ensuring diversified design based on the same or similar functions and many forms with ensure uniformity and recursion of product semantics image. It aims to solve the above conflict between opening and constraint. First, the new concept about product form grouping is proposed based on the diverse needs of consumers to the similar function small products, and then research its design method. A product form grouping design model based on semantic constraint is established. The secondly, it analyzes the complete process from the semantic deconstruc- tion to the semantic output, and it establishes the design analysis funnel model, the semantic association directed graph model and feature grouping Venn diagram model. Finally, the effectiveness of the method is verified by taking the Chengde Mountain Resort tourism souvenirs as an example. The method solves the semantic matching of form features and user needs in the deriv- ative product design, and a case is completed to illustrate the validity of the method.