摘要
在当今图像时代,人们利用视觉传媒手段积极拓宽参与和了解竞技体育的渠道。作为报道体育赛事的方式之一,体育新闻有效利用图像视觉元素配合语言文字到达图文并茂、珠联璧合的效果。体育新闻语体通过图像隐喻、"语-图"互文、互仿等方式,运用图像修辞手段发挥传递信息、表情达意、审美愉悦、舆论引导和教育等功能,使体育新闻在大众社会生活中起到了重要作用。本文以刘翔2008年北京奥运会退赛报道为例,说明在体育新闻语体中"语-图"互文和互仿修辞理论的运用方式和表达效果,以期对体育新闻写作实践、丰富语体理论、促进多学科交叉融合研究起到一定的指导作用。
In times of modern image,visual media methods are widen to participate in competitive sports. As one of ways of broadcasting sports events,sports news style takes use of image and linguistic characters combing to achieve well-matched effect. Also,sports news style uses image rhetoric to function on delivering information,expressing affection,appreciating beauty,guiding people opinion and educating people by the way of image metaphor,mutual imitation and combination of image and language,which play an important role in social public. The essay takes Liu Xiang withdrawal in Olympic games in 2008 for instance to illustrate ways and effect of imitation and combination of image and language so that it could guide sports news writing、enrich stylistic theory and enhance multidisciplinary integration research.
出处
《南京体育学院学报(自然科学版)》
2016年第3期127-130,140,共5页
Joournal of Nanjing Institute of Physical Education:Natural Science
基金
南京体育学院院级课题(编号:YJ201514)