白马雪山居民保护意识的空间差异及其影响因素

Spatial Differences and Impact Factors on Protection Awareness of Local Residents in Baimaxueshan

2014年9月至2015年10月,对白马雪山区域社区居民的保护意识开展调查。调查覆盖60个行政村,共访问当地居民1 192人,获得有效数据1 139条,据此分析居民保护意识的空间差异及其主要影响因素。结果表明:不同海拔社区的居民保护意识得分有差异,保护区和保护站点的分布对社区居民保护意识提升有积极影响;保护意识存在年龄和性别差异,年长者、男性更具保护意识。总的来说,保护区和保护站点的存在从保护宣传方面起到了正面作用,但是宣教工作应避免简单推广,在规划时应考虑到对不同地域性和受众的有效覆盖,并有针对性地设计宣教内容。

Interview survey on protection awareness of local residents was conducted during September 2014 to October 2015 in Baimaxueshan. 1 192 people from 60 villages were interviewed and 1 139 valid data was obtained. Statistical analysis showed that there are elevation differences on conservation knowledge value of locals （CKVL）, and distribution of conservation stations and distance to nature reserve may also contributed on CKVL difference. Moreover, there are age and sex difference on CKVL, older people and males have higher CKVL than others. Result from this study suggested that nature reserve and its conservation stations do have active impact by conservation education; however, conservation education should avoid the pattern of simple broadcasting, a good plan should cover area and population well and prepare proper content for targeting population.