低碳经济视角下居民消费模式转变机理研究——以辽宁省为例

Transition Mechanism of Residential Consumption Mode Based on Low Carbon Economy: Taking Liaoning Province as an Example

生活消费是引发和加重环境问题的主要方面,消费低碳化是解决资源和环境问题的有效方式。通过实证研究发现,低碳心理认知和社会责任是影响居民低碳消费的主要因素,两者对居民低碳消费行为有显著正向影响。低碳心理认知又受到环境感知和社会责任影响。个体对环境感知越明显,社会责任感越强,对低碳消费的认知越强,消费越趋向于低碳化。

Living consumption is one of the main aspects which triggers off and aggravates environmental problems. Facing resource and environmental remission, it is an effective way that achieving low-carbon consumption. This paper uses empirical analysis finding that psychological cognitive and social responsibility are the main factors influencing consumer behavior, and they both have positive influences on the consumption behavior of residents. Psychological cognition is influenced by the perception of environmental change and social responsibility. If they have obvious perception of environment change and strong social responsibility, it is more possible for them to choose low carbon consumption pattern.