摘要
最近20年家具制造业经历了快速全球化,其主要是大型家具制造商和零售商在高度竞争的环境下为了降低成本建立全球化生产网络的结果。但是,随着国内生产成本的上升,国外技术创新的冲击,产品外包越南生产、制造线迁移印尼和马来西亚已经持续五年,中国家具制造业正在经历一场剧变,国内家具企业普遍盈利艰难,一些大型家具制造商倒闭,家具业的转型升级困难重重。美国自1990年开始已经经历20多年的这种巨变,2008年金融危机后,奥巴马总统提出制造业回归的倡议,美国家具制造业也开始利用技术创新逐步走出困境,呈现结构性复苏。本文通过数据分析探讨美国家具企业的转变路径和方法,试图对中国家具工业的升级转型提供参考。
In recent years, furniture manufacture has rapidly globalized. The main reason is that the leader of manufacturer and dearer built globalization net plants for cost reduction because of highly competition. But, along with domestic production cost has rising, impact of overseas technology innovation, outsource production, migrating assembly line to Indonesia and Malaysia etc. China furniture manufacture has the same tough change. Furniture manufacturer is not easy to get profits, some large-scale manufacturer went into liquidation. After financial crisis, America president Obama propose "Manufacturing Return ", American furniture manufacturing step by step went out dilemma by technology innovation. So China furniture manufacture will learn from data analysis of America furniture industries for transformation.
出处
《家具与室内装饰》
2016年第8期9-11,共3页
Furniture & Interior Design
关键词
制造业全球化
家具行业
市场变革
数据分析
Manufacture Globalization
Furniture Industries
Marketing Change
Data analysis