当餐饮遇上“互联网思维”

Catering with Internet Thinking

对于衣食住行四大领域之一的餐饮业,互联网如何带来颠覆和提升？餐饮行业,其实更是一个用户深度体验的强消费行业。其各个链条,采购、物流、点单、用餐、支付、反馈、营销……可以说,除了“吃”这个环节得劳烦客户亲自动口,其他均可接入网络,将服务转化成商品,用移动互联来提升效能。

No good product on the Internet does not actively interact with users. The so-called catering industry with Internet thinking is no more thanoperating around theelements of traditional food and beverage, attaching great importance to products and service, and decreasing the cost of customer experience with the help of preferential promotions.