以3PL为核心的农产品供应链运营模式初探

On the Operation Mode of Agricultural Products Supply Chain with 3PL as the Core

我国社会分工不断细化,农产品交易规模日益扩张,传统交易模式已很难适应经济社会的发展要求,为了适应农产品大规模异地交易和提升竞争力的需求,第三方物流(3PL)应运而生。3PL运用其基本物流服务实现农产品从生产者到消费者的流通,并运用其发达的信息网络、先进的管理理念和营销手段,整合供应链内部资源,降低物流成本,提高物流效率,实现整条供应链的价值增值。

Since social division of labor is continuously refining and the scale of agricultural products trade is increasingly ex- panding, the traditional trading model is inapplicable to economic and social development. The third party logistics （3PL） has been created to meet the demand of large-scale agricultural products trade between different places as well as to promote competence. Based on basic logistic service, 3PL has realized the circulation of agricultural products between producers and consumers. In addition, by using its developed information network, advanced managing philosophy and marketing approach, 3PL can integrate resources inside the＇ supply chain, cut the logistic cost and maximize the logistic efficiency so as to achieve value-added output of the whole supply chain.