校园流行文化对大学生价值选择倾向的影响

Campus Pop Culture and College Students' Choice of Values

校园流行文化对大学生产生着深刻的影响,这是流行文化与校园环境、大学生这一群体碰撞的产物。开展大学生思想政治教育需要准确把握校园流行文化的传播动因,结合当前大学生的价值选择倾向,从新机制、新媒体、新特征等方面出发,引领校园流行文化的建设风向,使其成为大学生社会主义核心价值观培育和践行的有益资源。

Campus pop culture can produce profound effect on college students.After all,it is the result of the clash between pop culture,campus environment and college students.When carrying out ideological and political education,colleges and universities must know clearly the dynamics behind campus pop culture and the tendency of students’ choice of values so they can guide campus pop culture toward the right direction with the help of new mechanisms,new media and new features and make it a beneficial resource to the cultivation of core socialist values.