摘要
畅销书是体现出版市场化的标志,也是一个社会发展的风向标。通过对书坊出版史料的梳理,本文考察明代图书市场上畅销的日用类书、童蒙读物、科举类读物、医药图书、小说和戏曲图书,探析其内容、畅销原因、社会条件及一些畅销书屡遭政府禁止而不绝的现象,以资当代出版业选题及政府管理借鉴。
The bestseUers are a mark of publishing marketizafion, are also a trend of social development. Combed through the historical data, the paper examines the Ming Dynasty bestseller in books market including daily books, books for children, the confucian classics and imperial examination books, medical books, novels and drama class books and business books, and analyzes the reasons of bestsellers, social conditions and prohibition from government which contributes to contemporary publishing industry and the government management.
出处
《编辑之友》
CSSCI
北大核心
2016年第9期93-98,共6页
Editorial Friend
基金
国家社会科学基金青年项目"明代禁书研究"(14CTQ039)
关键词
明代
图书市场
畅销书
社会条件
the Ming Dynasty
book market
the bestseller
social conditions