我国滨海城市提升旅游竞争力研究——以大连为例

Study on Upgrading Tourism Competitiveness of Coastal Cities in China——A Case Study of Dalian

大连是"中国最佳旅游城市"之一,旅游发展速度较快,内部结构不断优化,但是主成分分析结果显示,大连旅游综合竞争力排在滨海城市第7位,前6位分别为上海、广州、深圳、天津、杭州、青岛,落后于同样是"中国最佳旅游城市"的杭州,落后于同样是近代城市的"中国优秀旅游城市"青岛,形势不容乐观。鉴于此,以大连为例,在对其旅游发展历史过程进行全面还原的基础上,通过对历史数据和文献资料的分析,对滨海城市旅游竞争力分析结果进行实证,进而对滨海城市旅游竞争力的影响因素和提升策略进行总结和归纳。

As one of ＂the best tourist cities of China＂ , Dalian＇ s tourism is developing fast and the internal structure is constantly optimizing. According to the result of Principal Component Analysis, the comprehensive tourism competitiveness of Dalian ranked seventh on coastal cities while the top 6 dries are Shanghai, Guanglahou, Shenzhen, Tianjin, Hangzhon and Qingdao. Dalian is on a not optimistic situation falling behind Hangzhou and Qingdao. Hangzhou is one of ＂the best tourist cities of China＂ and Qingdao had awarded a title of ＂the excellent tourism city of China＂ . For this reason, used Dalian as a case and based on a comprehensive tourism development history restored, the paper has done a empirical mwarch on the result of coastal cides＇ tourism competitiveness through historical data and literature analysis. Proceeded to the next step, the paper summarized and generalized the influence factors and promotion strategy of coastal cities＇ tourism competitiveness.