西方学者对体育文化软实力问题的研究——兼评对中国的认识及启示

Western Scholars' Study on the Sports Culture's Soft Power——And the Reflection on China and Its Enlightenment

运用文献资料等研究方法,梳理西方学者关于体育文化软实力理论问题的研究。结果显示,西方学者对体育文化软实力的概念、内涵及实质意义呈不同的意见,从一个侧面反映出国际霸权主义体育文化思潮的存在;在体育文化软实力的资源构成及评价体系方面,西方学者提出了资源与软实力的相互关系,强调体育文化品牌的重要作用;关于中国体育文化软实力发展问题,一些西方学者抱着"中国威胁论"的态度,且不断对中国体育文化的海外拓展加以阻拦。中国政府应保持去除糟粕、吸取精华的态度,坚定不移地走中国特色社会主义体育文化的发展道路。

The study adopted the method of literature review to probe into the western scholars＇ theories on sports culture＇ s soft power. It states that there are different opinions on its definition, connotation and essence, which presents hegemony in the field of sports culture from another side. In terms of resource constitution and evaluation system, they discovered a relationship between resource and soft power, stressing the key role of sports culture brands. On the issue of the development of Chinese sports culture＇ s soft power,they criticized China under ＂China Threat Theory＂, and resisted the overseas expansion of Chinese sports culture. The study proposed that the development of sports culture should take the road of socialism with Chinese characteristics.