政府微博舆论引导机制研究

Study on the mechanism of government college Affairs Weibo

政务微博的发展顺应了社会发展潮流,各级政府应该运用它加强和创新社会治理,敢于担当,直面问题,回应关切,化解矛盾。通过与公众的良性互动,搭建一个社会化参政、议政、问政的网络交流平台,以适应互联网环境下的政府管理创新和服务型政府建设。

The development of government affairs Weibo conforms to the trend of social development. It should be used to strengthen and innovate social governance. All levels of government should be responsi- ble, face the problems, respond to the concerns and resolve contradictions. Through positive interaction with the public, the government is building a Network Communication Platform for political participation, discussion, inquiry. And it will adapt to government management innovation and service-oriented govern- ment building in the internet environment.