“独立式”App电子书籍的界面设计及传播效果分析——以《One·一个》及《元青花》为例

Analysis of the Interface Design and Communication Effect of Individual APP E-books, a Case Study of One and Yuan Blue-and-white Porcelain

电子书籍需要借助电子设备进行阅读,如手机、电脑、阅读器、平板电脑等,App电子书籍就是基于电子设备之上进行阅读的第三方应用软件。UI设计直接影响APP产品的好坏。"独立式"APP电子书籍即个人、团体或单位出版发行的个人作品或某专门领域内容的APP电子书籍。本文以"独立式"App电子书籍为研究对象,列举韩寒主编的《One·一个》及上海博物馆推出的《元青花》为案例,探寻"独立式"App电子书籍的界面设计,并立足于界面设计分析"独立式"App电子书籍的传播效果并提出可行性建议,以期在文化性、艺术性、实用性上更符合受众的期待。

E-books draws support from electronic equipment, such as mobile phOnes, computers, reading machine and tablet PC etc. E-books APP in this paper is a third-party software founded on electronic equipment. UI design directly affects the APP product. ＂Independent＂ APP e-books are about individual works or specialized area published or distributed by person, group or organization, ①This study chooses individual APP e-books as object of study, sets One一个and Yuan Blue-and-White Porcelain as examples, explores the interface design of the individual APP e-books, based on which the communication effect of the individual APP e-books are analyzed and feasible advises are given, making the cultural, artistic and practical traits more suitable for the expectations of the audience.