P2P网贷模式及风险研究——基于渠道理论

Research on the Mode of P2P Network Lending and the Risk Control——Based on the Theory of Channel

P2P网贷体现了高度金融创新,也隐藏着很大金融风险。本文基于渠道行为理论和渠道对角线理论,分析P2P网贷平台和各参与者的权利、义务和责任,从而将我国P2P网贷模式划分为:信息匹配模式、担保模式、资金池模式和众筹模式,并从资金流和信息流角度研究P2P网贷各模式存在的内源渠道风险和外源渠道风险形成过程及影响因素,最后从环境、P2P网贷平台和渠道各成员角度提出了防范P2P网贷渠道风险的建议。

P2P network lending reflects the high degree of financial innovation,but also hides a huge financial risk.Based on the theory of channel,this paper analyzes the rights,obligations and responsibilities of P2P network lending platform s and participants.P2P network lending can be divided into information matching mode,guarantees mode,cash pooling mode and crowd-funding mode.The paper researches the forming process and influencing factors of internal and external channel risk of P2P network lending from the perspective of capital flow and information flow.Finally,from the perspective of environment,P2P network lending platforms and participants,we make some suggestion about preventing channel risk of P2P network lending.