传媒包装设计要素在体育表演作品中的应用研究

Application Research of Traditional Packaging Design of the Sports Media Performance Works

寻求一套较为全面系统、完善的体育表演作品传媒包装的设计要素的理论体系,更好的包装和宣传体育表演作品。研究方法:文献资料法、案件分析法、逻辑分析法、专家访谈法。研究结论:重视体育表演作品拍摄技术、后期制作等手段,充分利用美的构图和拍摄角度来展示运动中的强烈感染力,提升视觉效果和影响力。

Research purposes： to seek a relatively comprehensive system, perfecting the sports performance work media theoretical system of packaging design elements, better performance of packaging and promotional sports work. Methods： the literature material law, case analysis, logic analysis and expert interview. Research conclusion： great importance should be attached to the sports performance works, post-production filming technology, and should make full use of the beautiful composition and shooting Angle to show strong influence in the movement, enhancing visual effect and influence.