基于目标人群行为心理的大连西装名城服装展示中心空间设计

Space Design Of The Dalian Suit Display Center Based On The Behavior Psychology Of The Target Crowd

时装展示中心作为典型的用于时装展示的建筑,形式灵活,内涵丰富,是为了彰显服装的艺术属性或商业推广行为而建的展示类建筑。本文对参观人群在参观过程中的行为表现及心理感受进行分析,并通过大连西装名城展示中心的项目案例来阐释环境行为心理学在服装展示建筑设计中的应用。

Fashion Exhibition Center, as a typical architecture for fashion show, is flexible in form and rich in content, In order to show the beauty of clothing or commercial promotion , is the type of display architecture. During analysis the visiting crowds＇ s behavior and feelings, and through the city of Dalian suit show center project to interpret the environmental behavior psychology＇ s application in the display architectural design.