高校网络舆情事件应急处置策略

Study on strategies of emergency management of the network public opinion events in colleges

网络新媒体的发展，打破了包括广播、电视、报刊杂志等传统媒介的统治地位。新媒体的诞生，催生了自媒体时代，如今每一个人都有可能成为信息发射源，信息传播由传统的点到面单向性传播模式。发展成了交互性极强的爆炸式传播形式。在此种情形下，高校相关部门应结合当前高校网络舆情的主要特征及内容。根据当前高校网络舆情的管理现状，构建网络舆情应对机制，制定网络舆情事件应急处置策略，正确引导公众舆论走向，营造积极向上的舆论氛围。

The development of new network media breaks the dominant status of traditional media including radio, television, newspapers and magazines. With the birth of the new media, everyone has become emission source of information. In order to promote the better disposal of the network of public opinion, analyzing the content and the main features of the college network public opinion, summing up the current colleges and universities network public ment present situation, giveingthe network public opinion response mechanism disposal strategy, hoping to give readers bring enlightenment.