中国引入国外新兴体育项目的跨文化适应研究——基于极限飞盘运动的分析

The Cross-cultural Adaptation Research for Emerging Sports Introduced into China ——Based on the Analysis of the Ultimate Frisbee

本研究以跨文化适应理论为支撑,将跨文化适应的载体设为体育运动项目,基于极限飞盘运动,对国外新兴体育项目跨文化引入中国的适应性进行分析。主要结论:极限飞盘运动的项目文化有较高的推广价值;中国体育文化氛围对于极限飞盘运动的跨文化适应喜忧参半;极限飞盘在中国的跨文化适应中出现"文化休克"现象。提出将极限飞盘运动引入高校、组建全国极限飞盘运动协会、整理翻译国外成果等策略,为国外新兴体育项目在我国的跨文化适应提供借鉴。

Supported by the theory of cross-cultural adaptation, taking sports as a carrier of cross-cultural adaptation and based on the Ultimate Frisbee. This thesis makes an analysis of the Cross-cultural Adaptation of the emerging sports introduced into China. The main conclusions are as follows： Ultimate Frisbee has great value of social generalization; the sports culture atmosphere in our country has both positive and negative effects on the spread of the Ultimate Frisbee; the Ultimate Frisbc suffers from culture shock. This thesis suggests Ultimate Frisbee should be introduced into universities; national Ultimate Frisbec associations should be founded and that overseas research results should be organized and translated, providing references for the spread of the emerging sports in our country.