大数据时代的设计

The Design in the Context of Big Data

目的对大数据时代的设计特征进行分析,探讨大数据背景下设计发展的方向。方法以大数据时代为背景,从设计思维方法、设计思路、设计范畴3个方面进行分析,研究大数据时代设计特征,探讨和传统设计的差异。结论大数据时代设计思维已经由传统注重因果关系转变为注重相关关系;设计不再仅仅依靠传统经验,而更注重大数据分析与应用;大数据时代正在打破传统设计和其他学科之间的篱笆,出现多学科交叉与综合的特点,这种趋势将会成为未来设计的发展方向。

Based on the study of the design characteristic in the age of big data, it discusses the development of design. In the context of big data, it discusses the different from traditional design by the way of design thinking, design thought and design category. Design thinking in the age of big data has changed focus from the causal relationship to correlation. Design is not all the design relying on traditional experience, but paying attention to the data analysis and application. Big data age has broken the limitation between design and other discipline. Interdisciplinary and comprehensive characteristics will be the development direction of future design.