基于在校大学生微商创业问题的对策研究

Countermeasures to College Students' Micro-business Venture

随着移动终端的快速发展,越来越多的在校大学生卷入了微商创业的热潮。在这一过程中,因微商销售监管缺失,导致市场混乱,价格虚高,假货残次品充斥市场等一系列问题也随之而来。如何加强学校微商市场监管,提高大家对微商创业的认识,为大学生微商创业提供有力保障,是个值得商榷的问题。

With the mobile terminal＇s fast development,more and more college students join into micro-business venture.Due to the lack of sales supervision,micro-business leads to chaotic market,high price and poor and counterfeit goods.It is of great necessity to study how to improve college micro-business market and people＇s understanding of micro-business venture so as to provide strong guarantee for college students＇ micro-business venture.