摘要
The objectives of this research were （1） to study on students＇ achievement after implementing social media with teaching in course of Technology and Innovation for Teachers; （2） to study on students＇ opinions on implementing social media with teaching in the course for undergraduates; and （3） to study on behavior of 38 students in Thai Language major, Faculty of Education, towards implementing social media with teaching in the course for undergraduates who attended the course in academic year 2014. The data was collected by using a learning achievement test before and after implementing social media in the course and a questionnaire for students concerning their opinions regarding implementing social media with the course. The data was analyzed by finding percentage, mean, standard deviation （SD）, t-test dependent, and behavioral observation. The result showed that （I） the post-study achievement of 38 students was significantly higher than pre-study achievement with a statistical significance of .05; （2） the students ＂mostly agreed＂ on implementing social media with the course （μ = 4.40, σ = .37）. After considering in each aspect, it was found that the three aspects that reached highest score respectively were overall image of implementing social media in classes （μ= 4.74, σ = .45）. Followed by those that reached the same score, which were, ＂implementing social media allowed students to exchange experience, knowledge, and attitudes between each other more＂ with （μ = 4.66, σ = .48）, ＂implementing social media allowed students and teachers to exchange experience, knowledge, and attitudes with teachers more＂ with （μ = 4.66, σ = .48）, ＂allowed students to work with each other or do more self-study＂ with （μ = 4.66, σ = .48）, ＂allowed students to study by themselves＂ with （μ = 4.66,σ = .48）, and ＂implementing social media in classes allowed students to submit assignment, and receive suggestions for improvement at all times＂ with （μ = 4.66, σ = .48）. The third was ＂implementing social media in classes allowed more methods for students to communicate with teachers＂ with （μ = 4.53, σ = .51）; and （3） behaviors of implementing social media with the course showed that （a） in terms of promoting knowledge, social media helped promoting knowledge between friends and between students and teachers in various concepts, which was the part that linked to practicing living together in society with others; （b） in terms of communication, students had a change to participate in more socialization by debating or asking questions via Facebook; （c） in terms of strengthening motivation, students were enthusiastic to learn and used the Facebook group for communication; （d） in terms of adjusting an opened-learning environment, this promoted the behavior that students would study and learn anywhere outside of classrooms,which helped learners to always learn not just in their classes; moreover, this would form the behavior of being able to work anywhere anytime, improve, and adjust their works by having records of the changes as well; and （e） in terms of supporting and promoting two-way communication, students were able to communicate and exchange information more than just in class and they were also encouraged to compete by producing portfolios and present them on Facebook and YouTube.
