网络问答社区“Quora”与“知乎”的比较分析

A Comparative Analysis of Quora and Zhihu in the Online Questionand-Answer Communities

网络问答社区突出人与信息的对接,充分汇聚群体力量解决问题,形成了一个庞大的知识库。在对网络问答社区概念进行界定和意义分析的基础之上,对Quora与知乎的相同点和不同点进行对比分析,并探讨二者产生差异的原因,发现Quora与知乎的发展环境和用户背景的不同是它们产生差异的主要原因。Quora与知乎的比较分析,对网络问答社区的发展策略有一定的参考意义。

Online Question-and-Answer communities highlight the docking between people and information. They converge the masses＂ wits to solve problems and therefore form a huge knowledge base. This paper makes a comparative analysis of the similarities and differences between Quora and Zhihu and states the reason for the differences after defining them and analyzing their meanings. The study shows the different development environments and users＂ backgrounds mainly account for their differences. At last this paper puts forward the corresponding development strategies for Quora and Zhihu.