当代艺术消费的知识认同

Knowledge Identification of Contemporary Art Consumption

当代艺术作为消费资源纳入到文化产业体系中,极大地改变了已经被广泛接受的艺术精神文化品格。对于艺术消费现象问题的关注,首先是源于当代文化研究的兴起,以文化文本取代传统的艺术作品,以"意义的给予和获得"的文化生产研究代替了传统的艺术研究,解构了传统艺术作为精神文化象征的崇高地位。而资本主义生产关系制约的当代文化生产中意义的"主导的复杂结构",使得当代艺术不可避免地被赋予了文化消费的品格。工业化社会中,强调以理性为基础的个人自由,主张维护个性的发展,反对一切形式的专制的自由主义理念的确立,形成了市场为特征的经济制度和代议制为核心的政治制度,因而自由主义和当代新自由主义的市场经济还原主义的文化政策在世界范围的推行,不断强化艺术消费的市场属性。艺术消费完美表征了当代文化本身的"复杂性、矛盾性和争议性"。

Contemporary art as a consumer resources being put into the industrial system of culture,has greatly changed the art spirit and cultural quality that has been widely accepted.The focus on the art consumption phenomenon firstly originates from the rise of contemporary cultural studies,is to take place traditional art works by cultural text,to take place traditional art research by the cultural production research of 'the giving and taking of meaning',and to deconstruct the sublime status of traditional art as a spiritual cultural symbol.The 'dominant complex structure' of meaning in the contemporary cultural production restricted by the capitalist production relations makes the contemporary art inevitably endowed with the character of cultural consumption.In the industrialized society,people put emphasis on individual freedom based on ration,advocate the development of individuality,establish free will that opposes all forms of autocracy,and form the economic system taking market as the characteristics and the political system taking representative system as the core.Therefore,the cultural policy of liberal and contemporary neo-liberal market economy is implemented to the world,and constantly strengthens the market attributes of art consumption.