轮胎企业大强发展之道

Development path to be big and strong of tire enterprises

重点分析了世界级轮胎企业的大强表征,如轮胎企业销售额、利润率、生产能力、工厂数量、技术开发能力、占有率、经营销售力度、品牌影响力、全球覆盖面、企业文化等。通过分析这些世界级轮胎企业,结合我国国情,给出了我国轮胎企业走向大强的具体建议和方法。

This paper analyzed the big and strong characterization of world-class tire enterprises emphatically, such as tire enterprise sales, profitability, production capacity, factory number, technology development capability, market share, brand awareness, global coverage, enterprise culture, etc., combined with China＇s national conditions, given some suggestions and methods for China＇s tire enterprises to be big and strong by analyzing these world-class tire enterprises.