大数据思维下城市公共图书馆个性化服务创新研究

Research on the Personalized Service Innovation of Urban Public Library under the big data Thinking

大数据作为新时代互联网发展的产物,也广泛应用于城市公共图书馆建设之中,利用大数据思维展开城市公共图书馆个性化服务模式分析突显重要。对此,在阐释城市公共图书馆的大数据思维的同时,试图利用大数据思维构建城市公共图书馆个性化服务的用户群体需求、结构性数据分类及图书资源个性化服务推送三大明细模型,并发掘大数据思维下城市公共图书馆个性化服务中存在的用户群体对数字图书服务使用不熟练、信息资源整合力度不够及馆员业务素质参差不齐等问题,进一步提出大数据思维下城市公共图书馆个性化服务创新策略,力求予以改善。

As the development product of the Internet in new era, big data has been widely used in the construction of urban public libraries, and using the big data thinking to analyze the personalized service model of urban public library is of great importance. Through explaining the big data thinking of urban public library, this paper tried to use it to build three detailed models for the personalized service, including user community needs, structural data classification and personalized service push for library resource, and explored the existing problems covering unskilled use of users, inadequate information resource integration and uneven quality of librarians, and then proposed further innovative strategies to improved the personalized service of urban public library.