城市街道商业牌匾整治经验剖析——以长春市胜利大街为例

An Analysis on the Experiences in the Management of Urban Street Commercial Signboards——with Shengli Street of Changchun City as an Example

良好的街道环境是塑造城市形象的基本因素,而充饰在街道中的商铺及牌匾界定着街道的景观;折射着城市的文化内涵。通过对胜利大街商业牌匾治理工作的经验总结,对商业牌匾的发展方向、政府监督管理、制作工艺等方面进行研究探讨。

As a fundamental factor in the image of a city,streetscapes are often defined by the shops and their commercial signboards in the streets which mirror the culture of the city. The paper first generalized the experiences in the management of commercial signboards mounted along Shengli Street in Changchun,and then presented a discussion and research in terms of future development,government administration and manufacturing technology,etc.