浅析“十三五”的农村保险机遇

"十三五"规划纲要提出:"农业是全面建成小康社会和实现现代化的基础",进一步明确了农业在国家社会经济发展中的重要地位。近年来,随着我国农业生产力的提高,农村经济社会的快速变革,农村保险业发展面临历史性发展机遇。保险公司只有立足合规、统筹安排,通过以点带面、重视产品和服务的创新,才能在农村保险竞争中占得先机。

The 13th Five-year Plan points out that ＂Agriculture is the foundation of the all-- round well--off society and the realization of modernizations＂, which further indicates the important po- sition of agriculture in national social economy. In recent years, with the improvement of the country＇s agricultural productivity and fast reform of the agricultural society, the insurance industry in the rural areas faces historical opportunities. Only by compliance and overall arrangement, making use of the ex- perience of selected units to promote work in the entire area and paying high attention to the innovation of products and service, can the insurance companies win the opportunities in the insurance competition in the rural areas.