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基于地域文化的淮安乐水之旅线路规划与设计

Route Planning and Design of "Joy water tour" in Huai'an Based on Regional Culture
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摘要 水城淮安以水为魂,以文为脉。"水文化"是淮安地域文化的显著特征,蕴藏在水利工程、古镇府衙、淮扬美食和民风民俗等多个方面中的"水文化"旅游资源非常丰富。紧抓"水文化"特征,以"水"为文化旅游的核心要素,系统设计"乐水之旅"线路:"治水之旅"水利工程参观游、"享水之旅"生态农业观光游、"观水之旅"主题演艺节目游、"乐水之旅"名胜古迹深度游和"亲水之旅"休闲放松清凉游,以此来打造淮安旅游产业品牌,提升淮安整体城市形象。 Huai'an takes " water" as the soul, " article" as the pulse,so that it is called the city of water. " Water culture" is a significant feature of the regional culture of Huai'an. Hidden in the water conservancy project,office garden,Huaiyang cuisine and folk customs, " water culture" tourism resources are very rich. We focus on " water culture" feature,and take " water" as the core element of cultural tourism,and then designed a " Joy Water Tour",in order to create the brand of Huai'an tourism industry and improve the overall image of the city of Huai'an.
作者 张玲 赵仕奇 ZHANG Ling ZHAO Shi -qi(Institute of Higher Education, Huai'an Vocational College of Information Technology, Huai'an Jiangsu 223003, China Department of Media Arts, Huaihn Vocational College of InformationTechnologe, Huai'an Jiangsu 223003, China)
出处 《淮阴工学院学报》 CAS 2016年第5期60-63,73,共5页 Journal of Huaiyin Institute of Technology
基金 江苏省教育厅高校哲学社会科学一般项目(2014SJB695) 淮安市科技支撑计划社会发展项目(HAS2014019-4)
关键词 地域文化 淮安旅游 乐水之旅 规划与设计 regional culture Huai'an tourism joy water tour planning and design
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