略论新媒体时代广西非物质文化遗产的创新保护

A Brief Account of the Innovation Protection of Intangible Cultural Heritage of Guangxi in the New Media Age

在新媒体语境下,广西壮族自治区非物质文化遗产的保护工作应开辟新途径,让新媒体发挥其优势,承担"非遗"传承的重任。借助新媒体拓宽广西"非遗"的传播途径及加速广西"非遗""活态化"的创新发展,以数字化技术推进广西"非遗"的产业化及其传承人的普及化培养,不失为有效的创新方法。在充分利用新媒体技术进行"非遗"保护工作时也应遵循主体性、优先性、本真性和整体性等原则。

In the new media context, the protection of intangible cultural heritage of Guangxi should open up new avenues to make the new digital media play its technical advantages. It is effective to broaden the transmission of Guangxi intangible cultural heritage and accelerate ＂living state＂ of them using the new media, to promote industrialization of Guangxi intangible cultural heritage and the popularization of heirs with the digital technologies. Some principles of the subjectivity, priority, authenticity, and integrity should also be followed in the new media context.