把握学术发展脉搏 打造科技专著精品——以上海交通大学出版社医学专著的策划出版为例

Feeling the Pulse of Academic Development and Making Excellent Science and Technology Monographs——Illustrated by the Case of Planning and Publishing of Medical Monographs in Shanghai Jiao Tong University Press

本文着重介绍了策划选题前期准备过程中,通过经常参加学术会议等多角度多渠道学习,把握学术发展的前沿。同时,作者分享了利用这些方法、渠道策划实施医学专著项目的成功经验。本文将具体的理论与策划项目实践相结合,可操作性强,期望为编辑在策划实践过程中提供一些指导和帮助。

This paper mainly introduces how to master the advance of academic development in a variety of ways such as attending academic conferences during the preparation of selected topics planning.Furthermore, the author shares the experiences of planning and performing the projects of medical monographs utilizing dif-ferent ways.This paper is practical,which combines concrete theories with the practice of planning selected topics,aiming at providing some guidance and assistance to editors during their topic planning.