中国文化企业的文化-科技融合机制

Culture-Technology Integration Mechanism of Cultural Enterprises in China

立足当前中国文化企业中文化与科技融合的需要,基于复合基础观的理论视角探究中国企业文化与科技融合机制,即"内外资源融合—复合产品提供—复合竞争能力"。在此分析框架的指导下,运用探索性多案例研究方法,选取深圳两家文化科技型成功企业雅昌和华强,探究其文化与科技融合的路径与内在机制,为促进中国文化企业的文化与科技融合之路提供借鉴。

Due to the current needs of integration of culture and technology for enterprises in China, it built a theoretieal framework a- bout the integration of culture and technology in the enterprises of china based on the composition-based view theory. Under the guidance of this analytical framework, it used the exploratory multiple-ease study method to analyze two successful cultural-technological compa- nies, Artron and HuaQiang in Shenzhen, and to explore the integration mechanism between culture and technology. The findings can promote the fusion of technology and culture for cultural enterprises in China.