地方社会发展中的企业社会责任实践——以丰田汽车公司与丰田市为例

The Practice of Corporate Social Responsibility in the Development of Local Society:a Case Study of Toyota Motor Corporation and Toyota City

日本企业在认识和实践企业社会责任方面,经历了由浅至深的变化过程。丰田案例在企业和地方社会发展、企业与基层社区整合,乃至城市研究新视角等方面提供了重要启发。企业社会责任和地方发展的丰田经验为我们指出了企业社会责任更为宽广的可作为空间。

Japanese corporations are going through a progressive process in understanding and the practice of corporate social responsibility （CSR）. The case of Toyota Motor Corporation and Toyota society development provided an inspiring example in many ways, including corporations and the development of local society, corporation and the integration of local community, as well as showing a new perspective of urban studies. Toyota＇ experience of CSR and the development of local society has pointed out a wider space to practice for CSR for us.