摘要
本文主要介绍了一种基于蓝牙BLE锚点、手机应用软件以及后台服务平台的商务推送系统的设计方法。通过智能手机蓝牙功能收集附近的蓝牙BLE锚点信息,对比事先载入手机的地图位置信息,为客户进行导航,同时服务器根据客户的习惯和消费倾向、活动时间段,有选择性的将有益信息推送给客户,包括限时优惠券(电子券)或者限时特价活动信息等等。从而拉近商家与客户之间的距离,有益于商家的推广,促进商家的销售。同时节约客户宝贵的时间和金钱。
This paper describes business push system based on the bluetooth anchor, mobile applications and services platform. By compareing the collected information of nearby bluetooth anchor point by smart phone with the map location information in smart phone ,navigate for the customer and pick up the useful information push to the customer according to the customer's habits and consumption tendency .The purpose of this system is closing that the distance between the business and the customer, promoting the sale of businesses and saving the customer's time and money.
出处
《信息技术与信息化》
2016年第10期29-31,共3页
Information Technology and Informatization
关键词
蓝牙BLE
推送系统
智能手机
物联网
Bluetooth
content pushing
smart phones
the internet of things