社交媒体与当前中国社会中的自恋主义文化

Social Media and Narcissistic Culture in Current China

社交媒体带来的一个突出变化,是网络交往日益朝着非匿名化的方向发展。在很大程度上,正是因为人们对匿名环境下的个人表达难以到达受众、难以构成一种"有效传播"感到沮丧,才为各种非匿名化交往方式的兴起准备了条件。与此相伴随的,则是网络空间私人性的突显,如今,社交媒体已成为很多人呈现自己私人生活的"神器"。人们在社交媒体上毫无节制地自我展现,是当前社会自恋主义文化的典型症候。不过,与纳西斯沉湎于欣赏自己水中的倒影不同的是,当前的自恋更多不是一种自我欣赏,而是源于一种身份焦虑。

A prominent change brought by social media is that internet communication develops in a non-anonymous way.To a large extent,people feel frustrated that their personal expression cannot reach a large audience,and cannot form an 'effective communication'in an anonymous environment,which leads to various non-anonymous communication instances. On the other hand,there is also a great emphasis on cyber space privacy. Nowadays,social media have become the 'artifact'that many people use to put their private life on display. People' s immoderate self-expression in social media is a typical symptom of narcissistic culture in current society. Unlike Narcissus' indulgence in appreciating his reflection in the water,present day narcissism stems more from a sort of identity anxiety,and not from self-appreciation.