高职跨境物流英语教材的需求分析

The Demand Analysis of Higher Vocational Cross-border Logistics English Teaching Materials

通过洞查市场对跨境物流人才的巨大需求,并结合ESP教学理论,文章首先明确了高职跨境物流英语教材开发的目标。并从企业、学生和教师的角度,对高职跨境物流英语教材需求进行了分析,最后提出了基于工作过程的高职跨境物流英语教材开发思路。

Firstly, this paper clarifies the objective of the development of cross-border logistics English teaching materials in high- er vocational education, by insight into the huge demand of cross-border logistics personnel and the ESP teaching theory. Then; it analyzed the teaching materials deniand from the perspective of the enterprise, students and teachers： Finally, the paper proposed advices to develop higher vocational cross-border logistics English teaching materials based on working process.