互联网时代竹产业转型升级的思考

Thinking of Transformation and Upgrading for Bamboo Industry in the Internet Times

在互联网时代,贫富的差距不仅取决于占有多少实物,更重要的是占有多少信息。随着社会信息化的快速发展,人们的通讯方式、生活方式、消费方式、交流方式、就业创业方式也发生了改变,而电子商务就在这样的发展空间中越来越大、越来越广,人流、物流、资金流、信息流"四流合一"正是电子商务核心价值链的体现。在互联网+和创意设计的推动下,竹材必将被赋予新的活力,应用在更多产品设计上。基于此,文章对互联网时代的竹产业转型升级从3个方面进行了阐述:1)中国竹产业的发展与进步都伴随着技术和文化的重大创新;2)互联网的发展对中国竹产业的影响;3)提高产品附加值、技术创新和文化创意应成为竹产业转型升级的战略选择。

The gap between wealth and poverty in the era of internet depends on how much the possession of concrete materials,more importantly,how much the information possessed.As the society is on the way towards fast informationalization,people see many changes in the communication methods,lifestyles,consumption patterns,employment and entrepreneurship,while e-commerce is growing bigger and more widely applied in this expansion capacity,and the integration of people,materials,funds and information reflects its core value.Under the promotion of Internet Plus and creative design,bamboo as a material is conferred to a new vigor,and more applied in the product design.The paper elaborated the transformation and upgrading of bamboo industry in the internet times from 3 aspects：（1）The develop and progress bamboo industry along with the significant technology and cultural innovation;（2）The impact of development of internet on the bamboo industry;and（3）Increases in added value,technical innovation and cultural creation should be the strategic choice for the transformation and upgrading of bamboo industry in China.