数字新媒体下视觉传达设计研究

Research on Visual Communication Design under the Digital New Media

在数字新媒体快速发展的今天,视觉传达设计也相应地在前进发展。数字新技术的运用赋予了视觉设计新的特征,带来了内涵与外延两方面的新变化。在数字新媒体时代,新思维将是引导视觉传达设计开辟新未来的核心驱动力。

In today＇s rapid development of digital new media, visual communication design is also in the progressive development accordingly. The use of new digital technology gives the visual communication design new features, and brings two new changes on connotation and extension. In the era of digital new media, new thinking will be the core driving force that guides visual communication design to open up a new future.