呈现“他者”的脉络--民族志影像的意义建构与传播潜力

The Venation of “Ours”Expression about “Others”:The Meaning Construction and Communication Potential of Ethnographic Films

民族志影像如何使用影像这种既富有表现力,又有明显局限性的方式来作为表述他者的手段?基于视觉人类学和视觉传播的旨趣,可以阐释脉络(expository)与科学主义、叙事脉络(narrative)与影像生产、先锋脉络(avant-garde)与感觉民族志、自反脉络(reflexive)与民族志反思四种意义建构的表述传统作为其基本类型,在视听传播过程的脉络中对其进行分析,讨论其与民族志文本相同或不同的传统、结构、特征和局限,并在不同的表述传统中分析影像表达与文本书写的关系、影像模式与传播观念之间的关系、视觉潜力与影像民族志的关系。

How did we use visual methods, which are both impressive and restricted, to interpret ＂Others＂ in ethnographic films？ Based on the purport of visual anthropology and visual Communication, it is possible to illustrate four meaning construction traditions as basic genres ： Expository style and Scientism, Narrative style and Visual Production, Avant- Grade style and Sensory E phy, Reflexive style and Ethnographic Rethinking. In the context of visual - audial communication and text expression, the author discuss the traditions, structures, characters and limitations in both sides. Also, it is necessary to analyze the relationships between visual expression and written texts, visual styles and communication concepts, visual potential and ethnographic representation in different traditions.