加强大学校园网络舆论引导的重要性及策略

Colleges and Universities Strengthening the Campus Network Public Opinion Guidance: Importance and Strategies

随着网络在校园内的普及运用,校园网络作为高等学校思想文化信息的聚集地和社会舆论的放大器,越来越凸显其强大的舆论功能。针对当前校园网络舆论引导中存在的网络舆论引导意识不够、引导理念方法陈旧、工作思路不清晰等现象,必须从转变观念、实践操作和制度完善方面采取措施,切实加强高等学校对校园网络舆论的引导,以优化大学生健康成长的网络环境,维护高等学校校园安全、稳定与和谐。

With the popularization and application of Internet on campus, the campus network （CN）, which functions as the hub of ideological and cultural information and the amplifier of public opinion, is possessing an increasingly powerful function of public opinion. Facing problems in the current CN public opinion guidance, such as lacking of strong sense of guidance, being old-fashioned in the mentality and methodology of guidance, having little clear thought of work, etc, colleges and universities should take conceptual, practical and systematic steps to strengthen the CN public opinion guidance, optimize the network environment for college students＇ healthy growth and maintain the security, stability and harmony of colleges and universities.