摘要
本文从文化品牌选择的路径进行比较分析,认为新乡历史文化厚重影响中国历史进程的新乡名人有四大群体,十大亮点。牧野大战在历史上极具影响性,历史纪年极具关键性,牧之野具有地域特指性,相关景观与资源极具开发性,在当地市民中又具有广泛认知性,因此牧野文化是新乡文化品牌的战略选择。
By comparative analysis of the path of cultural band choice,the thesis shows that there were four local famous groups and ten characteristics which affected the process of Chinese history. Makino war was very effect in history and historical era was very critical. With developmental landscape and resource,it had extensive cognitive in the local citizens and thus Makino culture should be the strategy choice of urban culture brand in Xinxiang City.
出处
《河南科技学院学报（社会科学版）》
2016年第11期1-7,共7页
Journal of Henan Institute of Science and Technology
基金
河南省教育厅哲学社会科学应用研究重大项目"河南融入丝绸之路发展战略研究"(2016-YYZD-14)
关键词
新乡
牧野文化
文化品牌
Xinxiang
Makino culture
Culture brand
